Our Cause

Rock your Rack Logo

Breast cancer is one of the leading health crises for women. 1 in 8 women, and an every increasing percentage of men will be diagnosed with breast cancer in their lifetime. There is currently no known cure for breast cancer, and its early diagnosis is critical to survival.

Rock Your Rack is a fundraising event created by Models Giving Back in the virtual world SecondLife to support the real world efforts of the National Breast Cancer Foundation.  www.nationalbreastcancer.org.  They provide mammograms to any in need as well as current and up-to-date information for those newly diagnosed with Breast Cancer and related diseases.  This two week virtual event will raise USD for the cause.  If you wish to help but cannot get into the SecondLife platform, please visit the donation website we have set up where secure donations can be made.  Donation Website.

The National Breast Cancer Foundation was founded in 1991 by breast cancer survivor, Janelle Hail. NBCF’s mission is to help women now by providing help and inspiring hope to those affected by breast cancer through early detection, education and support services. That’s why NBCF provides free mammograms to women in all 50 states through our network of hospitals. They are now joining hands with people around the world to provide breast cancer education.

Link to the NBCF’s Charity Rating

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